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Leveraging AI for Business provides you with a deep understanding of these transformative technologies, in a non-technical, highly-interactive format, exploring existing and emerging developments of machine learning in data science, predictive modeling, and generative AI. Discover how to enhance your business strategy by understanding which AI technologies are most relevant to your business needs. Payment Deadline: April 25, 2025

This course prepares you with the essential tools, frameworks, and understanding needed to lead organizations through the complex terrain of digital transition. Participants who complete the course can expect to: Understand the core concepts of digital disruption and how it impacts businesses Learn about the strategies to leverage digital transformation for competitive advantage Discover the role of innovation in overcoming disruption challenges Explore successful case studies of digital transformation across different sectors Equip yourself with the tools to become a change agent in your organization

This fundamental course offers a thorough examination of AI and Machine Learning (ML) principles, technologies, and their business applications. Gain insights into how to unravel the complexities of AI and ML, spot opportunities to utilize these technologies in your business, and grasp the strategic and leadership implications. By blending theoretical expertise with practical wisdom, the course equips you to spearhead AI projects and cultivate an atmosphere conducive to technological innovation.

This course equips you with the necessary skills to enhance business outcomes using data analytics. The foundation of this course revolves around grasping the essentials of data and analytical instruments for bolstering decision-making processes that lead to business enhancement. By prioritizing a strategy focused on the customer, it examines the ways in which analytics can facilitate measures to foster expansion through gaining new customers, nurturing existing relationships, and ensuring customer loyalty.

This course introduces you to the vast potential that artificial intelligence brings to the table. By covering a wide spectrum of AI applications, you’ll explore how enterprises can harness AI for cost reduction and enhanced efficiency. Practical examples and case studies will focus on sectors like advertising and marketing.

As innovations in technology progress, new capabilities and solutions unfold transforming the marketplace and society at large. This course focuses on the fundamental principles underlying various technological evolutions and how their interplay enhances the potential and opportunities for markets, businesses, and individuals.

Dive deep into insights from the frontline of business analytics through in-depth exploration of analytic methodologies and their application in real-world scenarios. This course spans from the strategic deployment of data within organizations to fostering an analytical mindset for decision-makers. You will emerge adept at integrating data analytics into your strategic vision, operations, and innovation framework.

This course is designed with the specific goal of nurturing an innovative business culture. It emphasizes the importance of prioritizing experimentation and actively encourages risk-taking as an essential strategy to fuel growth and spark creativity. You will learn how to create an environment that not only supports but rewards innovative thinking and bold decision-making, laying the foundation for a dynamic and forward-thinking business landscape.

This course guides you through the fundamentals of data visualization, emphasizing the art of presenting insights in a clear and impactful manner. You will engage in practical activities to master the use of premier visualization tools, craft strategies grounded in data, and leverage informed choices to propel business achievements.

Data Visualization will introduce students to the techniques and tools used to create effective visualizations that clearly and efficiently communicate relationships within data. Students will learn how to perform exploratory analysis through visualization, how to create professional looking visualizations for use in business reports and presentations, and how to design interactive visualizations and dashboards. The course will cover the common quantitative messages users attempt to understand or communicate from a set of data and the associated visualizations used to help communicate each message. These include time series, rankings, proportions, deviations, frequencies and distributions, correlations, categorical comparisons, and geospatial plots. Students will primarily utilize Tableau, but will be exposed other tools including Power BI and R. No prior coding experience is necessary.

This course is designed to introduce you to some theoretical frameworks that will help you understand how consumers act, think and feel. You should be able to apply these frameworks to everyday marketing problems ranging from determining consumer needs to ensuring consumer satisfaction. Consumer behavior is an interdisciplinary field and as such, the theories in this course are based on psychology, sociology, economics and marketing. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

Introduces the framework of a value‐based healthcare delivery system, organized around four key components: (1) what is a value base framework for a delivery system, (2) the need for integrated care delivery at the practice unit, (3) creating system for outcome measurement and monitoring, and (4) the role of payers in encouraging value‐based healthcare delivery.

Offered in partnership between Emory Executive Education and Customer Data Alliance. Develop Ethical Data Practices: Learn the principles of ethical data collection, storage, and usage to build trust and reduce risks. Inform Customer-Centric Privacy Policies: Create transparent and accessible privacy practices that align with customer expectations and regulatory requirements. Mitigate Risks Effectively: Identify potential privacy risks and develop proactive strategies for data governance and breach response. Leverage Privacy for Growth: Explore how responsible data stewardship can serve as a growth strategy, enhancing customer loyalty and brand value. The Program consists of three 3-hour virtual sessions and one full-day in-person session at Goizueta Business School. Participants may join the in-person session virtually via the Goizueta's Global Classroom technology.

This course focuses on how to measure and use cost performance information in planning and controlling a healthcare organization's operations. You will learn to identify costs and benefits relevant for making economic decisions; estimate the costs of providing services and products to patients; assign cost and price services to yield a desired level of profits; use cost-volume-profit relationships to evaluate profitability and risk; create budgets to acquire and effectively allocate an organization's economic resources; investigate the reasons why budgets and actual results differ; and design management control and performance evaluation systems to ensure strategic alignment throughout the organization.

Shift the mindset of your organization to embrace creativity as a business competency. This course provides you with frameworks to build new customer-centric solutions to problems that meet real-world needs in ways you never imagined.